Brand Audit Template

Brand Audit Template

This is a blank template for a Brand Audit. If you would like to see a filled out data sheet, visit the Fort Phoenix Brand Audit page.

Data Card

 

How to do a Brand Audit

Break free from plastic offers a training for brand audits on their website! If you want to submit your brand audit to be used in their annual audit, then you must complete this training through them. Here is a template they provide regarding completing your own audit:

Toolkit Text

 

Other things to consider that aren’t mentioned in this toolkit:

  1. How accessible is your area of interest? Can volunteers get there easily and safely? Is there nearby parking? Can it be accessed by public transport?
  2. Do you need permission from your local government or an owner of property to do an audit in your area of interest?
  3. Do your volunteers require water or food? 
  4. How long will your collection last? 

 

How to Identify Materials and Products:

This is to assist in filling out your data sheet.

brand audit identification brand audit material type (1)

 

Sources:

“BFFP: Brand Audit Turns 5! Download the Brand Audit Report 2022.” Brand Audit, 14 Nov. 2022, https://brandaudit.breakfreefromplastic.org/.